RETENTION THAT DRIVES REVENUE AND LIFE-LONG CUSTOMERS

See why the top DTC brands in the world trust us to elevate their retention strategies.

Retention 360°

Retention, redefined. Collaborate with our experts to leverage detailed analytics and implement a tailored 360° strategy that meets your specific needs.

Email & SMS
Product Consultations
Mobile Apps
Deep Insights & Reporting
Physical Mailers
Vendor Management

Email & SMS Marketing

Experience world-class Email & SMS marketing that drives results. We cover everything from ideation and creation of flows and campaigns to execution and reporting - designed to maximize loyalty and profits.

Email & SMS
Flows & Campaigns
Reporting

Strategy & Consulting

Got the execution covered? Collaborate with our team to apply proven strategies from top DTC brands. Enjoy exclusive vendor discounts, white-glove service, and exceptional support from our partner network.

Slack Connect & Regular Calls
Access to Partner Discounts & Benefits

WHY WE'RE
DIFFERENT
DIFFERENT

We go far beyond a typical Email & SMS agency. We are a team of dedicated retention specialists committed to elevating your brand and delivering exceptional results.

We work with you as an extension of your team. Our experience, dedication, and high-quality output are why world-class brands across the globe trust us.

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45+ YEARS OF EXPERIENCE

Our in-house team of experts enables seamless collaboration, cohesive strategies, and optimized customer journeys for superior performance.

COMPREHENSIVE STRATEGY

Our work is experience-driven, data-informed, and focused on empowering our clients to excel in a dynamic digital landscape

efficient communication

The success of your business is our main priority. You’ll receive communication on a daily basis, ensuring no questions are left unanswered.

SPEED OF EXECUTION

You gain a dedicated team of specialists that executes with urgency. We know how quickly e-commerce moves, so we move faster.

WORLD CLASS STRATEGIES

An effective retention strategy is an essential ingredient for every successful brand. We drive profitability through expertly crafted strategies, enabling our clients to boost revenue, scale effectively and focus on their core strengths while we handle the rest.

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AUTOMATIONS & FLOWS

We craft, monitor, and continuously optimize highly profitable flows designed specifically for your brand and metrics.

TESTING & OPTIMIZATIONS

Through frequent A/B testing using best practices, we uncover the perfect formula to drive growth. Then we test again.

CAMPAIGNS

We keep your customers engaged with incredibly designed emails that look great, tell your story, and convert.

LIST GROWTH

Building a healthy and scalable list is vital. We develop and execute growth strategies and offers to maximize first party data capture rates.

SEGMENTATION

Every email we send is precisely targeted to the right audience, leading to improved conversions, reduced unsubscribe rates, and better deliverability.

BEYOND EMAILS

Through our own experiences, we understand what it takes to create a successful business and we are fully committed to growing yours.

"Working with New Standard has been a game-changer for Obvi. Their unique strategies and hands-on approach have boosted our overall sales and kept our existing customers coming back. They get the ins and outs of ecommerce and always have smart, practical advice based on their own experiences. I can’t recommend them enough—they’re the real deal."

Ronak Shah

CEO, Obvi

91%

Increase in returning
customer revenue

Increase in average
revenue per campaign